Crafting and Executing Strategy Quest for Competitive Advantage Concepts and Cas
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Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases 18th Edition by Arthur Thompson, Margaret Peteraf, John Gamble, A. J. Strickland III The 18th edition of Crafting and Executing Strategy represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. Hardcover: 944 pages Stickers on spine and back cover. Corner wear. Binding and pages near mint. 978-0-07-811272-0
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