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Brand new in box ghd Platinum+ Styler - 1" Flat Iron, Professional Performance Hair Styler, Ceramic Flat Iron, Hair Straightener Ghd Flat Iron provides LESS BREAKAGE & MORE COLOR PRECTION. Hair is left looking and feeling in great condition. ghd Platinum+ is the world's first SMART HAIR STRAIGHTENER that predicts your hair needs. The HAIR STYLER heat is monitored 250 times per second through its predictive technology for ultimate results and stronger, healthier hair. Brand Ghd Hair Type All Material Ceramic Color White *Monitors heat 250x per second to maintain 365ºF optimal styling temperature for 70% stronger hair*, 20% more shine** & 2x more color protection. *Ultra-zone TM predictive technology recognizes hair thickness & speed of styling and adjusts accordingly so you get results personalized to you. *Unique wishbone hinge and round barrel enables versatile, snag-free styling to create sleek locks, curls, flicks or waves. *Create your ultimate hairstyle with a salon finish